Wednesday, 5 September 2012

Calpol launch iPhone App

Late last night / early morning, after I has rubbed a Nelsons teething sachet into Masons gums, I noted that I had received an email from the Baby Centre website letting me know about the new Calpol App. First thought that was a well timed email (teething hour).

The App was super quick to download and on launch had a lovely feel to it. Very on brand too. I love the dial on the app allowing you to easily select what you want help with. The app also has some very gentle noises as you navigate to new information. More than one child can be registered on the app, which is useful if you use it to monitor dosages.

Calpol have done a great job at keeping an app focused on customer needs and also relating to their key products. A great job well done. (see edit note at base of blog for latest update).

Key features of the Calpol iPhone App are listed below:

Dosage diary – Enabling you to record does given and when you to repeat, with optional timer.

Find my nearest pharmacy or hospital – Uses your location to track the nearest places

Symptom checker – Providing a range of symptoms and conditions to help you find a suitable treatment

Temperature tracker – To help monitor temperatures over the course of an illness

Soothing lullabies – 4 tunes to help soothe your baby

History – To track doses and monitor temperatures

Information on immunisation – A guide to when you should immunise your children, which includes automated immunisation reminders

The new CALPOL® app for the iPhone is free and available for download now from the App Store.

Check it out. This is not a promoted post.

Edit note Feb 18th 2013: Wish the App had ability to add a dose for Calpol and a dose for another drug like Nurofen, also would be useful to monitor how much sleep the parent has actually had, before the poorly or teething baby strikes. Reason for parent sleep tracking, is so we don't have to have a conversation in the morning about the lack of sleep we have both had.  Nothing is achieved by discussing lack of sleep ;)

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